We were commissioned by KLEEMANN -a major lift company in the European and global market- to create a VR experience showcasing their best-selling products to visitors in their exhibition stands at various expos around the world. Instead of showing static, boring elevator models, we came up with the idea of creating a virtual journey through the client's global network. A real person would act as the hostess in this journey that would interact with the viewers, guiding them to several countries where different projects were located. We combined live action, 3D animation, motion graphics and HD sound design in order to get maximum results (immersion, fun and brand promise) in minimal viewing time.

Note: To watch the experience as a 360-degree video, click on the above image. You need the latest version of Chrome, Opera, Firefox or Internet Explorer on your computer. On mobile devices, use the latest version of the free YouTube app for Android or iOS. For an immersive experience, you can even watch it with Google Cardboard or any other VR headset and a pair of headphones.

Directed by: Sergio Ko
Produced & art directed by: Alex Bardis
3D animation by: Mady Dasiakli
Sound design & HD mix by: Manolis Kaparakis @ Cavesonic
Post production: WITHIN (www.within.gr)

Featuring: Cindorella Toli
Produced by: Please Insert Coin and Rex Bites
www.pleaseinsertcoin.com www.rexbites.gr
​​​​​​​VR/360 Guides
Concept art for 360 with Guide overlay
Conceptual design for Greek Lift
Concept Design for map and pin
Concept Design for animated superimposed images and data
Concept Design for animated superimposed images and data​​​​​​​
Test shooting with Samsung Gear 360 2017
Shooting With blackmagic production camera 4K
Making of video
3D render
final composite
final composite
The project was produced exclusively for use with the Samsung Galaxy / Gear VR combo. The immersive experience was completed with HD sound specially designed and mixed for use with the Sony MDR-1000X wireless noise-cancelling headphones.
The VR experience in action @ Interlift 2017 in Germany (photos © Kleemann)
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